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Healthcare Marketing

influencer marketing healthcare pharmaceuticals

Benefits of Influencer Marketing in Healthcare and Pharmaceuticals

3 Comments / Healthcare Marketing, Pharmaceutical Marketing / By

Benefits of Influencer Marketing in Healthcare and Pharmaceuticals What is Influencer Marketing? Social media has changed the way we live our lives and interact with other people. According to research by Statista (2017), 38.7 Million people in the UK used social media in 2016, set to rise to 42.3 Million by 2022. As people spend …

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restore patient confidence post brexit

3 Ways to Restore Patient Confidence in Healthcare Post-Brexit

1 Comment / Healthcare Marketing / By

3 Ways to Restore Patient Confidence in Healthcare Post-Brexit Uncertainty around Brexit is worrying for both patients and healthcare providers. Daily articles warn of import delays, medicine shortages and further NHS disruptions. For example, research by Fahy et al (2017) looked at the possibly impact of a hard, soft or failed-Brexit on health services in …

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